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Mantra: Change the World with Us, Starting Today

· eyewear,mantra,entrep
Mantra Eyewear - Find your mantra

Those of you reading this, our first entry on Mantra’s official WeChat account, probably know what a long and challenging road it’s been getting here. Today, after so many months of mind-bending peaks, hair-pulling valleys, and existential angst, we are finally pushing the green button and sharing Mantra with the world for the first time. Mantra’s online platform is launching today, and with it begins a people-powered, socially-conscious consumer revolution. Together, we’re trying to take a simple every-day object – the sunglasses you’ll choose to wear this summer – and give them the power to change the lives of 30 million students in rural China who don’t have access to the reading glasses they need to succeed in school.

您现在所阅读的这篇文章,是Mantra官方微信账号的第一篇推送消息,非常高兴在这一刻能够拥有你。

近一年时间以来,越过了充满未知和冒险的山峰与低谷,经历了诸多漫长且富有挑战的道路,我们终于到达了这里。 按下了绿色的推送确认键 ,将关于Mantra的一切,第一次正式分享给大家。

Mantra的官方在线平台今天正式发布,在这个美好五月的第一天,随之一同开启的也是通过聚集人群的力量、传递社会意识所带来的一场消费变革。我们希望通过简单的日常用品「墨镜」作为信物及媒介,能够为中国3千万偏远地区受近视困扰的学生带来改变。通过买一捐一方式,让有需要的学生获得适合的免费近视眼镜和视力健康帮助,从而争取更好的受教育机会,点亮属于每个他或她的未来。

Even after all the sleepless nights we’ve endured in recent weeks, this journey isn’t really about us. It’s about you - our first supporters, our closest friends, our family – and what we can accomplish together when the cause is just and the way is clear. It’s about the hope and opportunity your purchase represents for a student in rural Yunnan who can now see clearly because of your choice. If you’ll indulge us for a moment, just imagine yourself as a student in a poorly-lit classroom studying for 10 hours a day but unable to view the blackboard, read your textbook, or even decipher your own handwriting; now, imagine your life after you’re given the simplest tool you need to see properly - it's a new, clear world brimming with possibilities!

即使为了Mantra的顺利上线,我们经历了许多个不眠之夜,但我们仍然非常肯定,所有这一切并不只是关于我们自己。而是关于你——我们的第一批支持者,我们最亲爱的朋友和家人;是关于我们一起所能创造的所有故事和可能性。

每当你在Mantra完成一次消费,也就意味着在云南偏远地区有一名需要帮助的孩子为此而受益,获得视力健康方面的支持,开始看清教室里的黑板和这个美丽的世界。这其中所蕴含的那份真真切切的希望和改变,是我们为之竭尽全力的初衷。

如果可以的话,请原谅我们的冒昧,试着想象一下如果你就是那名学生,在偏远地区的教室里每天进行10个小时的学习,却无法看清黑板,不能看清老师和课本,或者你甚至不知道一直以来无法改善学习效果的实际根源是近视的困扰。但现在,你终于有机会获得一副免费的眼镜,通过这个简单的工具可以完全改变以上状况。一个全新的、清晰的世界和无限的新可能就在你的眼前。

Sam Waldo in Yunnan for Mantra Eyewear

Sam Waldo(魏文杰) - Mantra 创始人&CEO

Andrew Shirman in Yunnan for Mantra

Andrew Shirman(石安祝)- Mantra 创始人

That transformation is exactly what Mantra sunglasses stand for. When you choose your Mantras, we create a B1G1 Code just for you. B1G1 means “Buy One, Give One”. This represents the donation we make on your behalf to provide vision care for one student in Yunnan through our non-profit, Education In Sight. Education In Sight is a non-profit leader in China, having already donated over 11,000 pairs of glasses to students in Yunnan over our last 4 years. You can input your Donation Code via our WeChat (click on “B1G1 | 买一捐一” from our official account menu) to follow the journey of your donation, from eyeglasses preparation and education, to screening and delivery. If you want to learn more and get involved at Education In Sight, follow our WeChat ID at “点亮眼睛”.

这种连接与改变就是Mantra墨镜所代表的意义。当你选择了一副属于自己的Mantra墨镜,我们也将同时为你创建唯一的B1G1(Buy One, Give One买一捐一)编码。这代表你的支持将成为我们整个捐助项目非常重要的一部分,为云南地区有需要的孩子提供视力健康帮助。点击Mantra微信账号的底部菜单「B1G1 | 买一捐一」,输入B1G1编码,就可以了解到您所参与捐助的详细信息:从眼镜准备、知识培训,到视力筛查和最终交付。

我们将通过姊妹公益组织“点亮眼睛”,完成整个捐助过程。点亮眼睛作为中国非公益组织中的优秀一员,4年以来,已经为云南地区的孩子共计捐助了超过11,000副免费眼镜,以及76,000人次的免费视力检查和知识培训。如果想了解更多信息,或希望提供更多帮助,可以关注官方微信(ID “点亮眼睛”)。

Find Your Mantra Eyewear

And just because we’re socially-conscious doesn’t mean we’ve cut corners on quality or design. Mantra frames are sourced from environmentally-friendly materials manufactured in the USA, equipped with polarized, UV400 lenses, and designed with love based on inspiration from the time we spent living and teaching in rural Yunnan. To learn more, head on over to our official WeChat store or plan to visit us at one of our upcoming offline events to pick out your very own Mantras.

虽然我们充满社会意识和使命,但并不意味着我们对于产品品质和设计的要求会有丝毫松懈或降低。Mantra墨镜的框架原料来自美国一家环保型的材料工厂;配备的精选镜片拥有顶级偏光效果、UV400可100%抵抗紫外线和有害光线;同时,Mantra第一个系列产品的设计灵感也充满了情感和热爱:源自我们曾长期支教和生活过的旖旎云南。

详细信息,可以通过页面下方的「阅读原文」访问我们的官方微信店铺查看,或参与我们即将举办的线下互动活动,挑选一款最适合你的Mantra。

Last, we're so incredibly excited to start on this amazing adventure, and nothing thrills us more than the people who we're meeting every day who are getting involved as Mantra's first champions. The support of people like you means absolutely everything to us, and so, thank you. Here's to all the extraordinary things we will accomplish together, and to having an absolute blast this summer!

Your Gallant Glasses Goofballs,

Sam & Andrew

最后,想说我们真的非常期待,能与你一起开启这样一段值得纪念的冒险之旅。最让我们激动的事情莫过于,最爱的朋友成为我们的第一批支持者,加入到我们的队伍共同创造改变。

非常荣幸能够拥有来自你的支持,一直以来这些大大小小支持和信任,对于我们来说意味着一切。所以,要再说一声感谢!

为了所有我们即将一起完成且意义非凡的挑战,为了这个最特别又最闪耀的夏天,我们正式邀请你的加入!

你的历险伙伴/两位耿直的眼镜侠,

魏文杰、石安祝

Sam Waldo and Andrew Shirman of Mantra Eyewear
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